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Essential Brand Refresh Package

 
03  |  Brand Identity & Website
 

All clients who qualify for nonprofit status will receive an additional 10% off the standard package pricing listed below.

 
 
 
Your brand & website redesigned – Essential Brand Refresh Package graphic by HellothisisJeff Design
 

What You Get:

  • The Brand Story is a proven framework that helps you clarify your message and guides the creative work.

  • A unique and professionally-designed Logo and family of Brandmarks that represent your organization through a completely new design or a modern refresh of your current logo.

  • A Brand Identity Aesthetic is a supporting visual framework inclusive of fonts, colors, patterns, backgrounds, graphic styles, etc. that will further establish your brand and set it apart.

  • A Brand Style Guide is a formal document that defines how to put your brand to work effectively.

  • A beautiful, responsive 30pp Brochure Website built on a secure, self-hosted platform that effectively tells your story, engages your audience, is simple to manage, and legitimizes your organization’s brand.

    Need more or less pages? Use our instant pricing calculator below.

 

Average Timeframe: 6-9 months

 
 

$17,750‡

$15,975 with 10% nonprofit discount

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What makes this package a good fit?

An Essential Brand Refresh by HELLO THIS IS JEFF may be the right choice if you need to refresh just the essentials to establish a compelling brand and web presence for your organization. This is also a great option for clients who already have some capacity to handle brand assets and generate graphics in-house for future marketing needs.

 

What’s your process like?

Step one

  • First, We Meet! Our process begins with a no-obligation, 40ish-minute Discovery Call where you get to share your story and goals for the project, and ask any question you’d like. 

Step Two

  • We Send You Our Proposal. Using what we learn from that initial conversation, we put together a detailed and formal project estimate. Accept it, and off we go! (You can bail here if you’d like, but it’s more fun if we move on to the next step together!)

Step three

  • We Craft Your Brand Story. We kick things off by asking the right questions to get at the heart of your organization’s unique brand story. This clarifying narrative becomes the foundation of every piece we create, so nothing is left to chance. Your new brand messaging will speak clearly to your audience and offer a compelling reason for how you can help solve a particular problem.

Step four

  • We Get Designing. We take the time to do things right, typically arriving at your new brandmark design through a series of sequential exploration rounds. We present you with multiple options, then take your feedback into account every step of the way as we continue to iterate and refine the concepts. Invariably, we will arrive at the design that’s the right fit for your organization.

Step five

  • We Build Out Your Brand’s Identity & Website. Your organization gets a complete makeover that anchors your brand with a new visual language, complete with fonts, colors, patterns, graphics, and sample layouts – all of which are designed to harmonize with your new logo and help tell your Brand Story. Then, it’s on to the website, where we develop an effective content strategy that is deployed through a series of iterative steps, from wireframes to design to build to launch.

Step six

  • We Guide You Through Handoff & Continued Support. We promise we won’t leave you hanging! We provide a comprehensive website training and delivery of your brand style guide to ensure you have the tools you need to effectively put your new brand & website to work for your organization. We’re here to help you succeed, and are always just an email, phone call, or text away should any issues arise once the project is completed.

 
 

“We had just voted to rename a 130-year-old church. Clarifying our message, building a new brand, and telling our story was critical. Jeff guided us through it seamlessly. We felt completely safe in his hands. We went from no true brand identity, a non-mobile responsive website, and email marketing from the 90s straight to the front lines of the industry standard.”

— Brian Shoberg, Community of Grace Lutheran Church

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With two decades of branding expertise and web design experience behind every project, we guarantee you’ll be in good hands from start to finish.

Our straightforward process makes it easy to get started and stay on course throughout the project. Your new brand & website will become a reality before you know it!

 
 

Need an instant custom quote?

Our standard package includes 30 webpages, which is typically what most clients need on average. If you’re set on needing more or less pages, you can use the calculator below to customize your package price.

 
 
 

The Fine Print

* Denotes required Form field.
† Our website pricing is based on a standard website build of 30 unique webpages (including blog post/collection templates) and basic functionality. Clients may  request a custom quote for Websites with fewer or more webpages, as well as for sites requiring additional features or integrations.
‡ This Price does not represent a guaranteed rate for your particular project. All projects are quoted at the time of inquiry based on the deliverables and scope agreed to for that particular project. All pricing above is subject to change without notice at the discretion of HellothisisJeff Design or in the occurrence of a change in scope over the course of the project.
 
 

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